International Conference on Decision-Making for Small and Medium-Sized Enterprises (DEMSME 2025)
22-23 May 2025
The International Conference on Decision-Making for Small and Medium-Sized Enterprises (DEMSME) is a meeting of professionals from universities and businesses interested in the theory and applications of decision-making research using informatics, mathematics, business economics and management, and marketing approaches in the practice of SMEs. The conference contributions will be published in the conference proceedings submitted to the Web of Science. Selected papers will be published in our partner journals indexed in the Web of Science and/or Scopus or in an edited monograph in IGI Global, USA. The proceedings of DEMSME 2019 were indexed in the Web of Science. The 2021 and 2023 editions are still under the indexation review process. The 10th International Scientific Conference on Business Administration, organized in collaboration with Çanakkale Onsekiz Mart University, Turkey, will be a special part of the DEMSME conference.
Decision-making processes are at the heart of running a business. But for every potential profit, there is a possible downside risk, and there is the fear of failure with forced choice. In other words, the more important a future decision is, the harder it becomes to decide which way to go. Considering the consequences of investing in a new product, engaging a partner, hiring more staff, or expanding your operation, data analysis can help. However, it may also lead to analysis paralysis. This is the reason why rational deliberation and faster and more intuitive insights should be used. Doing so through a process with defined steps can lead to better outcomes, and an interdisciplinary approach might be useful too.
The main goal of the conference is to support a wide discussion on the decision-making process from an interdisciplinary and cross-regional perspective. Every participant has the opportunity to exchange experience with colleagues from various countries, universities, and different business areas and to get inspiration for further creative research.
The best paper will be awarded an ECSB membership for one year.
Subject areas of the conference include:
Customer relationship management (CRM) and its benefits for companies development
Services marketing and its potential in customer care
Brand building
Modern trends in marketing communication
Use of social networks in the marketing development
Content marketing
Offline versus online marketing
The market potential of specific target customer groups
Innovations in marketing
Specifics of marketing in the B2B market
Enterprise and new management approaches
Role of logistics in business processes
Sustainable entrepreneurship and adaptability of enterprises
Business performance measurement and management
Analysis of economic factors affecting decisions made by business firms
Quantitative methods to analyse business enterprises and factors influencing the organizational structures
Business Process Management
Cost controlling in small and medium-sized enterprises
From the theoretical business economics models to their practical applications
Contemporary and future perspectives of family businesses
Deciding of Czech SMEs to enter foreign markets
Innovation management and knowledge management
Project management
Ethics, Corporate Social Responsibility and Sustainability
New approaches in deciding on strategy
Datamining and knowledge-based decision making
Artificial intelligence methods for decision making
Agent-based business processes modelling
Multivariate optimization of business processes
Information support for decision making
Computational intelligence
Business intelligence analytics
Computational support of competitive intelligence
Process mining and process discovery
Computability and algorithmic complexity in economics
Optimization and strategies for decision making problems
Methods of operational research
Mathematical economics
Econometrics
Economic modelling
Financial modelling
Game theory
Decision-making models
Uncertainty in decision-making methods
Case studies
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